As a technology company, we know that things change fast. Like any technology company or any company for that matter, we are always looking to better meet customer needs. In order to do so, we think long term having taken a page from one of Amazon’s key principles “Long Term Thinking.” They pride themselves on “being stubborn on the vision but flexible on the details” as founder and CEO Jeff Bezos said at AWS re: Invent.

“I very frequently get the question: ‘What’s going to change in the next 10 years?’ And that is a very interesting question; it’s a very common one. I almost never get the question: ‘What’s not going to change in the next 10 years?’

And I submit to you that that second question is actually the more important of the two — because you can build a business strategy around the things that are stable in time… In our retail business, we know that customers want low prices, and I know that’s going to be true 10 years from now. They want fast delivery; they want vast selection.

It’s impossible to imagine a future 10 years from now where a customer comes up and says, ‘Jeff I love Amazon; I just wish the prices were a little higher,’ [or] ‘I love Amazon; I just wish you’d deliver a little more slowly.’ Impossible. […] When you have something that you know is true, even over the long term, you can afford to put a lot of energy into it.”

At Bondle we are thinking about how businesses want to manage the discussions & decisions they make. We continuously work to:

  • Make it simple to find documents & information
  • Have consistent information across the team
  • Save time
  • Reduce risk
  • Ensure a highly secure environment

What we are certain about is that no one is ever going to say:

  • I want it to be more difficult to find my documents
  • It would be great if my team had less consistent information
  • I really wish people spent more time on administrative tasks
  • Gosh, I love Bondle but could we make it less secure?

Think Different with Bondle

We want you to love our app. But we look at love differently than some other companies. Their view of love is focused on increasing user engagement because that drives monetization. They are continuously looking to increase the amount of time people spend on their app. Often, it’s because they sell advertising or drive transactions.  Therefore, more time on their site leads to more revenue. This can lead to customers trying to get a simple task done and walking into a black hole. I’ll find myself looking for an email address on a social media site and 20 minutes later I am looking at the updates from a long-lost friend, forgetting the original reason I went there.

Bondle is different. We don’t make our money on advertising but through a clearly defined value proposition. We measure ourselves on how we serve our customers and users. We look at how we can create greater simplicity, efficiency & risk mitigation. This is what we relentlessly focus on each day.

Bondle is about being more productive, mitigating risk, and decreasing stress. In a world where the “little green dot” is dictating who is working, leading to stress and work anxiety, we are committed to ensuring people work smarter and not harder.  By promoting asynchronous communication we ensure teams and external stakeholders can come up to speed quickly and easily. Bondle’s unique Audit History and permanence of information mean the risks that are inherent in business communication is mitigated.

Bondle is committed to sticking to our key principles for the next decade and beyond. Our mission is to make business communication effortless so that you can focus your time and energy on what really matters such as yourself and the people you care about. We build this company for people who “work to live” not “live to work.” We know that getting your job done more quickly and easily will give you more time with those you love. That’s something we can make a long term commitment to.